Friday, April 20, 2012

Breast Milk and Oreo Cookies… Where is the Controversy?

Literally and figuratively speaking, this is a very "sweet" ad.  Never meant to be seen by the general public?  I seriously doubt it.  Great social marketing campaign?  Absolutely!  What could be better than breast milk and cookies in representing some of the best things in life?  Well, maybe the cookie isn't the most nutritious, but who cares!  This is a feel good ad that brilliantly highlights warmth, innocence and the anticipation of a tasty treat.  Glad the company took the initiative. 

FYI, for those of you who are wondering, babies at about 4-6 months of age are often "distracted" at the breast.  Gentle nipple stretching does occur as a baby contemplates release, but it usually doesn't hurt.  Although touched up a bit (and oreo cookies not likely given by moms), this picture looks fairly realistic to me.  Let me know what you think!